Small Biz & HR Brand Copy Sample:
Strong By Nature Wellness
The Need
“Another company wrote blogs and social for me in the past. The experience was ok, but I didn't feel as though they ever truly got my voice. I need clear, consistent brand messaging throughout my website and other content for social media, emails, and blogs.”
The Deliverables
Brand copywriting for:
Website copy
Sales page copy
Nurture emails and social media copy
The Process
Needs assessment
Brand discovery and market research
Storytelling alignment
Initial project asset creation and refinements
Ongoing nurture content creation
The Feedback
"One day, while scrolling on Facebook, I came across a post from Amy and immediately felt a connection. I wasn’t even looking for a copywriter, but something about her drew me in. I looked at her website and decided to book a call. The more we talked, and the more I saw how aligned our values were, the more I realized I needed to work with her. And even though I thought she was amazing, based on past experience, I still assumed that it was going to be a lot of work on my part to explain what I wanted written and to edit what she writes to put it into my voice. I was totally wrong! Amy makes it so easy by asking amazing questions and paying attention to how I speak and write. I couldn’t believe how quickly she was able to “get” my voice. I get complimented all the time on how great my content is, and I always share it's because of my incredible copywriter, Amy! She gives me back so much time in my day by taking content creation off of my plate. Having Amy as my copywriter gives me more time to do what I love!"
— Larisa Harrington
Leadership & Well-Being Coach, Mindfulness Expert, Strong By Nature Wellness & Better Execs